Mahnoor Omer Recognized By Time For Women'S Rights Advocacy In Pakistan

On February 27, 2026, Mahnoor Omer was honored as one of TIME magazine's Women of the Year for 2026, joining a global cohort of 16 influential figures, including Oscar-nominated filmmaker Chloe Zhao. This recognition underscores her significant legal battle against the taxation of menstrual products in Pakistan. Omer's advocacy, which began at the age of 14 with the founding of the Noor Foundation, has focused on educating girls about various issues, including sexual health. Her petition to the Lahore High Court, filed in September 2025, argues that the 40% tax on menstrual hygiene products is 'inherently discriminatory' and violates constitutional rights, including the right to dignity and equality. Omer's efforts have highlighted the alarming statistic that only about 12% of women in Pakistan use sanitary products, emphasizing the challenges of period poverty, which can lead to school absenteeism and health issues.