The ISLOO International Fashion Tourism Festival 2026 in Islamabad is gaining momentum as a pivotal initiative for promoting Pakistan's tourism and cultural sectors. Federal Minister for National Heritage and Culture, Aurangzeb Khan Khichi, praised the festival's organizers during the unveiling of its official logo, describing it as a significant step towards showcasing Pakistan's rich heritage. He emphasized that the festival will not only empower Pakistani youth by providing them with an international platform but also foster cultural understanding among young people from diverse nations. Khichi noted, "The fusion of traditional elements with modern trends offers a compelling narrative of the country's cultural identity," highlighting the festival's role in presenting Pakistan's tourism potential to the world.