Hyundai Palisade Launch In Pakistan With Pricing Details

Hyundai Pakistan has officially launched its flagship SUV, the Palisade, with ex-factory prices set at Rs 20.99 million for the Smart variant and Rs 22.99 million for the Calligraphy trim. Bookings opened on February 24, 2026, with a booking amount of Rs 3 million. This launch marks a significant milestone as Pakistan becomes the first country outside South Korea to assemble the Palisade, which is typically sold as an imported unit in other markets. The Palisade features a 2.5-liter turbo hybrid engine producing 329 horsepower and 460 Nm of torque, positioning it as a competitive option in the premium SUV segment, especially against the GWM Tank 500 and Toyota Fortuner. According to Profit Pakistan, "the Palisade is not just a product—it is a countermeasure, a calculated statement in a crowded Rs 2.1–2.3 crore corridor that has become Pakistan’s most contested premium SUV battlefield."